In 2022, Global Insight Consulting LLC (GIC) entered a pivotal stage of growth and international expansion. While reinforcing the strategic role of its U.S. headquarters, the company established its first regional operations and execution center in Asia, officially launching a dual-hub structure — “U.S. Headquarters + Regional Execution Base.” This model significantly enhanced GIC’s operational efficiency and localization capacity, enabling tailored data consulting services for global clients.
Amid growing cross-border demand, GIC successfully completed its first large-scale online surveys and advertising performance evaluation projects in 2022, spanning multiple industries such as advertising, media, and digital publishing. The company’s total data coverage exceeded 100,000 samples, representing one of the year’s most comprehensive multi-region data execution initiatives.
To support its expanding scope, GIC upgraded its internal workflow systems, improving its data collection standards, verification accuracy, and project delivery efficiency. The company also implemented a multilingual data framework to ensure that all regional research aligns with both international quality benchmarks and local cultural contexts.
A senior GIC executive remarked: “We believe that the power of data lies in connection — and connection thrives when it transcends geography and language. Through our regional execution hub, GIC brings authentic, high-quality market feedback to clients faster than ever.”
The year 2022 marked a turning point for GIC — transforming from a growing consulting firm into a global networked organization. This expansion laid the groundwork for the company’s next phase of intelligent research and global brand integration.